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Privacy Policy

Effective date: May 2025

Serenosi Skin is committed to protecting your privacy and handling your personal data responsibly,

transparently, and in accordance with UK data protection laws.

This Privacy Policy explains how we collect, use, store, and protect your personal information when you interact with us, book treatments, or visit our website.

Who We Are

Business name: Serenosi Skin

Type: Private skincare studio

Data controller: Serenosi Skin

For any data protection enquiries, please contact us at:

Email: serenosi.skin@gmail.com

The Information We Collect

We may collect and process the following types of personal data:

a) Personal Identification Information

Name

Email address

Phone number

b) Appointment & Treatment Information

Booking details

Consultation notes

Skin concerns and treatment history

c) Health & Special Category Data

To provide safe and appropriate treatments, we may collect information relating to:

Skin conditions

Allergies

Medications

Pregnancy or breastfeeding status

Relevant medical history

This information is classified as special category data under UK GDPR and is handled with enhanced protection.

d) Website & Technical Data

IP address

Browser type

Device information

Usage data via cookies (where applicable)

How We Collect Your Data

We collect data when you:

Book an appointment

Complete consultation or consent forms

Contact us via email, phone, or social media

Visit our website

Provide information during treatment

Why We Collect Your Data (Lawful Basis)

We collect and process your personal data under the following lawful bases:

Contractual necessity , to provide booked services

Legal obligation , to comply with professional and regulatory requirements

Legitimate interest , to operate and improve our business

Explicit consent , for processing health data and marketing communications

How We Use Your Data

Your data is used to:

Manage bookings and appointments

Carry out consultations and treatments safely

Maintain accurate treatment records

Communicate with you about your appointments

Provide aftercare guidance

Meet insurance and legal obligations

Improve services and client experience

We do not sell or trade your personal data.

Marketing Communications

Marketing messages (email or SMS) are sent only with your consent.

You may opt out at any time by contacting us or using the unsubscribe option.

Service-related messages (e.g. appointment confirmations) are not considered marketing.

Data Storage & Security

We take appropriate technical and organisational measures to protect your personal data, including:

Secure digital storage

Password-protected systems

Restricted access to client records

Secure disposal of outdated records

Only authorised personnel have access to your data.

How Long We Keep Your Data

We retain personal data only for as long as necessary:

Treatment records: up to 7 years (in line with professional and insurance requirements)

Booking and contact data: as long as you remain a client or until you request deletion

Marketing data: until consent is withdrawn

Sharing Your Data

We may share your data only when necessary with:

Booking or payment service providers

Professional insurers

Legal or regulatory authorities where required by law

All third parties are required to handle your data securely and lawfully.

Your Rights Under UK GDPR

You have the right to:

Access your personal data

Request correction of inaccurate data

Request deletion of your data (where applicable)

Restrict or object to processing

Withdraw consent at any time

Request data portability

Lodge a complaint with the Information Commissioner’s Office (ICO)

ICO contact:

Website: https://ico.org.uk

Cookies

Our website may use cookies to improve functionality and user experience.

You can manage or disable cookies via your browser settings. For more information, please refer to our Cookie Policy (if applicable).

Third-Party Links

Our website may contain links to external websites. Serenosi Skin is not responsible for the privacy practices or content of third-party sites.

Changes to This Policy

We reserve the right to update this Privacy Policy at any time. The most current version will always be available on our website.

Contact Us

If you have any questions about this Privacy Policy or how your data is handled, please contact serenosi.skin@gmail.com.